is there a tool that lets you search the actual Google Ads library by keyword
Hey everyone Quick question for people running Google Ads is there a tool that lets you search the actual Google Ads library by keyword? What I'm looking for: type a keyword and see every active ad running on it, across all advertisers (not just look up one…
Hey everyone Quick question for people running Google Ads is there a tool that lets you search the actual Google Ads library by keyword? What I'm looking for: type a keyword and see every active ad running on it, across all advertisers (not just look up one brand at a time like the Transparency Center forces you to). Ideally also filter by city, spot new advertisers as they launch on a topic, and get alerted when a business starts running new ads. Everything I've found so far is either SERP-based (SpyFu, Semrush estimated, patchy data) or makes you enter a competitor's domain first. Nothing that goes keyword → all advertisers from the real ad content. Does something like this exist and I'm just missing it? Or is everyone stuck checking brand by brand?
已收录讨论
unfortunately there is no tool like that and I wish there was, even google transparency center doesn't look accurate
Unfortunately you're not missing anything, that exact tool doesn't really exist. Google's Ads Transparency Center is advertiser-first by design and has no true keyword-to-all-advertisers search or alerting. Third-party tools all rely on SERP scraping (SpyFu, Semrush, iSpionage), so data is estimated and patchy, as you found. The API access needed to build what you want isn't something Google exposes publicly. Brand-by-brand remains the frustrating reality.
You can actually do that with SpyFu. Just type in the keyword into the search and click on Advertiser History. It shows every ad by every advertiser on that keyword currently -- and going back many years (for some keywords until 2006). In the last year, we significantly upgraded our ad collection so that now we collect high volume and heavily local keywords as much as 100 times per day. As a consequence you'll see about 600x more PPC ad data than we've had in the past -- and waaaaay more than SEMRush, etc. (I'm the Founder of SpyFu).